An opportunity to hear the latest information and progress on the China Ready project. Programme outline follow:
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8:15am – 9:00am |
Registration, Breakfast & Networking |
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9:00am – 9:05am |
Welcome Alice He, Edinburgh China Social Media Manager & MC for China Ready 2019 |
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9:05am – 9:15am |
From Zero to Hero – the latest on the Edinburgh China Ready Project Rob Lang, Chair of Edinburgh China Ready |
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9:15am – 9:25am |
China:Scotland – A Growing Opportunity Chinese Consul General Pan Xinchun |
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9:25am – 9:35am |
100,000 Opportunities – Chinese Students in the UK Martin Reynolds, MR Culture & Sport |
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9:35am – 10:00am |
The Chinese Consumer in Scotland Derrick Hardman, Managing Director (UK), Global Blue |
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10:00am – 10:20am |
Team Scotland: Building Scotland’s China Market Christina Bruns, Senior Marketing Manager for China at VisitScotland |
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10:20am – 10:30am |
Q & A Session |
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10:30am – 11:10am |
Coffee Break & Networking |
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11:10am – 11:45am |
What’s New? The Latest China Travel Trends Sienna Parulis-Cook, DragonTrail |
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11:45am – 12:30pm |
Lessons from the Frontline: China Champions Business Case Studies 3 inspiring case studies from Scottish tourism businesses |
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12:30pm – 12:40pm |
Q & A Session |
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12:40pm – 12:50pm |
Reflections, Feedback & Chinese Take Aways Rob Lang, Chair of Edinburgh China Ready |
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1:00pm – 2:00pm |
Networking Lunch |
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2:00pm |
Close |